Most cold email fails before anyone reads it.
Separate sending domains, SPF, DKIM and DMARC verified, mailboxes warmed properly, a list that is actually researched, and sequences written like a person wrote them. Built so your main domain never carries the risk.
Separate domain · your main inbox untouched
Sound familiar?
If you nodded at any of these, this is exactly what we fix.
Outreach that still runs on a bad day.
The part that usually breaks is not the writing. It is the second week, when the work has gone boring and a client emergency lands on the same morning. A system does the boring part on the days you do not feel like it.
- Sending, following up and replying in one place
- A record of who was contacted and when
- You approve the words, the machine does the rest
How it works
Four steps, start to finish
1. Separate infrastructure
A dedicated sending domain, separate from the one your clients email you on. If outbound goes wrong, your real business email is untouched.
- Variant sending domain registered
- Mailboxes created and configured
- Your primary domain kept clean
2. Authentication, verified
SPF, DKIM and DMARC set up and actually checked, not assumed. This is the single most common reason cold email lands in spam.
- SPF, DKIM, DMARC records published
- Verified with real test sends
- Deliverability baseline recorded
3. Warm-up, then volume
New mailboxes that send 200 emails on day one get burned. We ramp slowly, and we tell you the honest timeline.
- Two to three weeks of warm-up
- Gradual daily ramp
- Bounce and complaint monitoring
4. List and sequence
A researched list, not a bought one, and a sequence written to get a reply rather than to sound clever.
- List built and verified
- Personalised first line per prospect
- Three to five step sequence
- Unsubscribe link and CAN-SPAM compliance
What you get
What gets built
Sending domain
Separate from your main one, so a bad campaign never poisons your real inbox.
Authenticated mailboxes
SPF, DKIM and DMARC published and verified with live test sends.
Warm-up schedule
A ramp that mailbox providers accept, not a volume spike that gets you flagged.
Researched list
Built and verified for your actual target, never purchased.
Written sequences
Three to five steps, personalised opening, one clear ask.
Reply handling
Replies routed to you, unsubscribes honoured automatically, bounces suppressed.
The quiet weeks are
the ones that pay.
Nothing goes out under your name until you have read it.
Pricing
Three packages. One goal.
Infrastructure Setup
$497
one-time
- Separate sending domain configured
- Mailboxes created
- SPF, DKIM and DMARC published and verified
- Warm-up started and monitored
- Deliverability test report
Full Outbound System
$1,497
one-time
- Everything in Infrastructure Setup
- Researched and verified list for your target
- Three to five step sequence written
- Personalised opening line per prospect
- Unsubscribe handling and CAN-SPAM compliance
- Sending tool configured and campaigns loaded
- Handover call, you own everything
Managed Outbound
$797
/month
- Everything in the full system
- New list segments researched monthly
- Sequences rewritten based on what replies
- Daily send monitoring and deliverability care
- Replies triaged, warm ones sent straight to you
- Monthly report on sent, replied and booked
FAQ
Common questions
Is cold email legal?
In the US under CAN-SPAM, yes, with an accurate sender, a real physical address and a working unsubscribe. In the UK and EU, B2B to a business address is generally permitted under legitimate interest with an unsubscribe honoured. We build to that standard. We do not email consumers and we do not ignore an unsubscribe.
Why not just use my normal email?
Because if a campaign goes badly, your main domain's reputation goes with it, and then your invoices and client replies land in spam too. The separate domain exists so that failure is survivable.
Why does warm-up take weeks?
Mailbox providers judge a new sender by behaviour. A brand new mailbox sending hundreds of emails looks exactly like a spammer, because that is what spammers do. Ramping slowly is the difference between the inbox and the junk folder.
Do you buy lists?
No. Purchased lists are stale, full of spam traps and are the fastest route to getting a domain blacklisted. Lists are researched and verified for your specific target.
What reply rate should I expect?
It depends entirely on your offer and how well the list matches it. We will not quote you a number to win the sale. What we will do is tell you honestly, after the first two weeks of real data, whether the offer or the list is the problem.
Guides
Read before you decide
Everything below is free. No signup, no sales call.
Cold email
Cold Email Deliverability: The Checklist Before You Send Anything
Fourteen checks to run before your first cold email goes out. Skip them and you will burn a domain, land in spam, and never know why nobody replied.
Read it· 5 minCold email
SPF, DKIM and DMARC for Cold Email, Explained Without the Jargon
What each of the three records does, exactly what to put in DNS, the mistakes that silently break them, and how to confirm all three actually pass.
Read it· 6 minReady when you are.
Tell us about your business. We do the work. You decide. We do not touch your primary domain's reputation.